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Fisherman’s Wharf

Old Ink, New Acquisitions: Vintage Posters Light Up The Wharf

This time on the blog, I’m going to kick things off with a startling confession. Here it is: I really like Fisherman’s Wharf. I know that’s something you don’t hear locals say very often, but it’s the truth. It has

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Vintage Posters: The Old Things Are The Best Things

I love old things. Looking back, it seems like I always have. My mother loved antiques, and spent a good part of her life buying and selling them for a living; she was a picker, in her words, and didn’t

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SF’s Only Vintage Poster Shop, Real Old Paper Warms To The Wharf

This last year has been an endurance event, and as we slide into Summer, it’s a great pleasure to see the crowds finally returning to San Francisco. No one is happier than the retailers of course, and there’s one in

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With A View To Thrive, Real Old Paper Gallery Returns In Wharf Location

The last year has been brutal on small business in San Francisco, and like scores of American cities, ours has faced an unimaginable number of retail closings. In a city largely defined by its local businesses, the toll has been

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Recent Writing Samples

  • Tony Gemignani Dishes On His Flagship, Franchising—and Opening In LA
  • Local Vintage Poster Gallery Unearths Rare, Enormous Cappiello Piece
  • Former Nature Stop Owner Brings Elena Mediterranean To North Beach
  • Classes With Glasses: Chocolate And Wine Events Come To North Beach
  • Old Ink, New Acquisitions: Vintage Posters Light Up The Wharf

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Anita Casalina:

"As an integral part of the Billions Rising team, Joe has helped shape the message of our foundation. With little or no supervision, Joe takes on every assignment with the same professional, can-do attitude, and always delivers. His writing skills are truly second to none."

Anita Casalina, Founder/Host, Billions Rising Foundation, World Changers Network

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Thierry DeFroidmont:

"I'm completely amazed by Joe's personality and his writing skill. He helped me to write my presentation page for my new site and it was wonderful. Thank you so much."

Thierry DeFroidmont, Photographer

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Sebastien Mirolo:

"Joe presents well and knows how to make people feel comfortable. It made his interviews of entrepreneurs using the @djaodjin platform full of personal and insightful quotes. Joe's writing and editing style is perfect for the web. Last, a special mention for Joe's ability to deliver excellent results while given very few guidelines and no supervision."

Sebastien Mirolo, Subscription Product Strategist, DjaoDjin

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Craig Singer:

"Joe has been instrumental to our marketing efforts for years, both at Inner Circle and our previous company, GoGORILLA Media. His clear, persuasive writing style fits well with our online marketing message, and he's a merciless editor. We count Joe among our most valuable resources."

Craig Singer, President, Inner Circle Distribution

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Michael Forem:

"Joe Content has always been my go-to for writing work. Whether creating an original piece or just polishing up some notes for an important presentation, Joe gets it right the first time, with no fuss or dropped deadlines."

Michael Forem, Avante Group


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