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Ferry Building

Joe Content’s Got Recipes: Italian Butter Beans From Iacopi Farms

There are an awful lot of things to like about San Francisco in the early Fall. Here in the Bay Area, it’s the beginning of our Indian Summer, and usually the best time of the year. September and October are

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North Beach Regular Shakes Up Berkeley With Artisanal Cheesecakes

Unlike any other place I’ve lived, North Beach has its way of working its way into your heart, of leaving its mark on you. People come and go here, as in any city. But whenever I speak to someone who

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Impossible Burger: The (Not So) Bloody Details On The New Veggie Alternative

In a town that traffics in food trends, one of the biggest stories of the past year has been the rise of Impossible Foods. Using a plant-based derivative called heme, the six-year-old Redwood City company has created a

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10 Things To Eat At The Ferry Building Right Now, Part 3

These days, it seems unanimous: San Francisco’s second place standing in the food world, perpetually lagging behind the Michelin-mobbed New York, has come to an emphatic end. When it comes to food, our fair city is now the choicest bonbon

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10 Things to Eat at the Ferry Building Right Now, Part 2

The Ferry Building is an institution in San Francisco, and together with the CUESA farmer’s markets, it has come to symbolize the Bay Area’s farm-to-table food culture. More personally, it has become one of the hubs of my life here

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Recent Writing Samples

  • Come One, Come All: Festa Italiana Returns To North Beach
  • Bar Heritage: Eusebio Pozos of Bourbon & Branch Joins Cantina Los Mayas
  • China Live’s George Chen: North Beach, New Launches & The Road Back
  • In Bloom: Ownership Change Breathes New Life Into Violet’s On Clement
  • Seven Days Left: The Best Spot For Last Minute Christmas Gifts

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Sebastien Mirolo, Subscription Product Strategist, DjaoDjin

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Sebastien Mirolo:

"Joe presents well and knows how to make people feel comfortable. It made his interviews of entrepreneurs using the @djaodjin platform full of personal and insightful quotes. Joe's writing and editing style is perfect for the web. Last, a special mention for Joe's ability to deliver excellent results while given very few guidelines and no supervision."

Sebastien Mirolo, Subscription Product Strategist, DjaoDjin

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Craig Singer:

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Craig Singer, President, Inner Circle Distribution

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Carolyn Duffy, President, Insite Compliance

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Anita Casalina, Founder/Host, Billions Rising Foundation, World Changers Network

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Michael Forem:

"Joe Content has always been my go-to for writing work. Whether creating an original piece or just polishing up some notes for an important presentation, Joe gets it right the first time, with no fuss or dropped deadlines."

Michael Forem, Avante Group


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