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Retail

North Beach Style: Dressing Up For Halloween At Al’s Attire

If you’re at all familiar with these pages, you know that I spend a fair amount of time writing about food. Over these last seven and a half months that hasn’t changed much, but the material somehow seems to be

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North Beach’s Real Old Paper Goes Virtual As Pandemic Forces Closure

In a neighborhood as locally oriented as North Beach, you get to know your retailers very well. When you live and work in the Beach, the person you have coffee with in the morning might be the same person

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Local Chocolatier Finds Sweet Spot With Virtual Chocolate Making Classes

When it comes to our retailers, North Beach has always been hyperlocal. And although the neighborhood doesn’t boast as many specialty shops as it once did, residents still tend to shop locally as much as they can. With our century-old

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Green Shoes And Nostalgia: An Afternoon At Al’s Attire

Clothes are a very personal matter, and it’s obvious that some are just more interested in fashion than others. But in my experience, even the most disinterested dresser typically has one or two favorite items of clothing. It might be

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North Beach’s Al’s Attire Reopens With A Flourish

Al's Attire on joecontent.net

After over three months under a mandated shelter-in-place order, San Franciscans are eager to get back to their normal lives. And it can’t happen quickly enough for Al Ribaya, who has operated North Beach’s Al’s Attire on Grant Avenue

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Hallowed Space: Real Old Paper Returns In North Beach

After nearly three months of limping along on online sales and curbside pickup, San Francisco retail reopens today. Retailers are breathing a heavy sigh of relief, and judging by the numbers that came out over the weekend for newly-reinstated outdoor

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Recent Writing Samples

  • Giving For The Holidays: Tony’s Pizza Napoletana’s Tony Gemignani
  • Never Better: My Birthday At North Beach’s Sotto Mare
  • North Beach Fix: Glimmers Of Hope For A Strange Thanksgiving
  • North Beach Style: Dressing Up For Halloween At Al’s Attire
  • Joe Content’s Got Recipes: Italian Butter Beans From Iacopi Farms

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Craig Singer:

"Joe has been instrumental to our marketing efforts for years, both at Inner Circle and our previous company, GoGORILLA Media. His clear, persuasive writing style fits well with our online marketing message, and he's a merciless editor. We count Joe among our most valuable resources."

Craig Singer, President, Inner Circle Distribution

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Michael Forem:

"Joe Content has always been my go-to for writing work. Whether creating an original piece or just polishing up some notes for an important presentation, Joe gets it right the first time, with no fuss or dropped deadlines."

Michael Forem, Avante Group

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Karen G:

Joe is the best! He is dedicated, conscientious, prompt, responsive and talented. I️ completely trust his work. I️ highly recommend him.

Karen G., Family Psychotherapist, San Francisco

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Thierry DeFroidmont:

"I'm completely amazed by Joe's personality and his writing skill. He helped me to write my presentation page for my new site and it was wonderful. Thank you so much."

Thierry DeFroidmont, Photographer

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Sebastien Mirolo:

"Joe presents well and knows how to make people feel comfortable. It made his interviews of entrepreneurs using the @djaodjin platform full of personal and insightful quotes. Joe's writing and editing style is perfect for the web. Last, a special mention for Joe's ability to deliver excellent results while given very few guidelines and no supervision."

Sebastien Mirolo, Subscription Product Strategist, DjaoDjin


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